Friday, November 21, 2008

client (and store) we love: orange & pear

all gifts shown available at

When Jennifer came to me asking for help with a logo for her new business I was intrigued. She promised a "fresh perspective on gift giving." Interesting, but possible?. She said her favorite colors are green and orange. Yes, yes. My favorite, too. Go on. Please add shades of grey, she said. No more brown ... happy dance. She said it would be the END of boring hostess gifts. Hmmm. Really? She was so sincere, so lovely, so darn NICE. So I spent hours sketching and playing with type, tweaking and improving, until I designed a fun, sweet, colorful logo for her. I had a blast working on this logo with her ... all the while I had yet to see nary a peek at her website, which was still in the works.

But guess what? She delivered!!! Not a one ordinary gift to be found on her site-- everything is carefully curated. Perfectly wonderful. It's the end of boring hostess gifts for real! Yay! Congratulations, Jennifer, on the successful launch of your shop: Orange and Pear.

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